Archive for the ‘Website’ Category

Peter Ricci

Arnosa Real Estate Website

The Arnosa real estate website is one of Agentpoint’s first real estate theme websites utilizing our new state of the art property listing system Zoo Property. Arnosa includes all of our latest technology including a blog, favourites widget, sold data, social network integration, walkability, google maps, share this functions, team profile pages, subscriptions manager and subscribe to features.

It is highly customisable and we will brand it with your agencies logo and colours and install it ready to use for a flat single fee of $1,700 + Taxes. Check out the demo to see all the features.

Peter Ricci

Australian Property Monitors Worpdress Widget

We’ve been working closely with Australian Property Monitors to develop a Worpdress real estate widget which allows real estate agents to display property sales data alongside their property listings. You can check out a live example of the plugin at this Colliers website we recently launched http://www.investassured.com.au/125423.

The widget displays a summary of sales statistics for the suburb the property is located in along with a flash enabled graph for median house and unit prices over the past 10 years. In the demographics tab you’ll find handy information regarding the demographics of that suburb.

This plugin will work on any Wordpress website so contact Agentpoint or APM for further information.

Peter Ricci

Create a Wordpress Post for All Property Listings

A new plugin we have created converts all properties in your real estate office database into posts through the Wordpress blog and automatically creates real estate tags specific to the property and its location.

What does all of this mean? It will increase the size of your sitemap by around 500% because around 6 website pages are created for every current property and all future properties added to your website. The headline of the post is the headline of the property ad while the post description is the property ad description. At the top of each post we have the property type, listing type, type of sale and address of the property which are all keywords which property seekers are likely to search Google for.

Because everything is automated we are also generating automated tags which search engines love. The tags are specific to the property location and property type, lets take a look at this listing http://www.brealt.com.au/2009/08/acreage-lifestyle-close-to-cooroy/. We have:

363 Lake Macdonald , Cooroy, Qld
House For Sale – $780,000

The tags which are automatically generated are: Buy House Cooroy , House For Sale Cooroy , Real Estate Agent Cooroy , Real Estate Cooroy , Sell House Cooroy.

If the property was for lease, a different type (eg house) or in a different suburb the tags would be different. Each one of these tags creates a page in Wordpress which is then included in the sitemap and sent to Google. This plugin is so powerful as the sitemap for this website http://www.brealt.com.au/sitemap.xml has gone from around 30 pages to over 600 pages in the matter of seconds. So 570 pages packed with property descriptions, headline, address and keywords property seekers can type into Google.

This is only possible due to features of the Wordpress CMS system and how search engine friendly it is.

Peter Ricci

Create a Wordpress Post for All Property Listings

A new plugin we have created converts all properties in your real estate office database into posts through the Wordpress blog and automatically creates real estate tags specific to the property and its location.

What does all of this mean? It will increase the size of your sitemap by around 500% because around 6 website pages are created for every current property and all future properties added to your website. The headline of the post is the headline of the property ad while the post description is the property ad description. At the top of each post we have also including the property type, listing type, type of sale and address of the property which are all keywords which property seekers are likely to search Google for.

Because everything is automated we are also generating automated tags which search engines love. The tags are specific to the property location and property type, lets take a look at this listing http://www.brealt.com.au/2009/08/acreage-lifestyle-close-to-cooroy/. We have:

363 Lake Macdonald , Cooroy, Qld
House For Sale – $780,000

The tags which are automatically generated are: Buy House Cooroy , House For Sale Cooroy , Real Estate Agent Cooroy , Real Estate Cooroy , Sell House Cooroy. This plug-in of course would work for any property and any location such as River Street, Cambridge, Massachusetts.

If the property was for lease, a different type (eg house) or in a different suburb the tags would be different. Each one of these tags creates a page in Wordpress which is then included in the sitemap and sent to Google. This plugin is so powerful as the sitemap for this website http://www.brealt.com.au/sitemap.xml has gone from around 30 pages to over 600 pages in the matter of seconds. So 570 pages packed with property descriptions, headline, address and keywords property seekers can type into Google.

This is only possible due to features of the Wordpress CMS system and how search engine friendly it is.

Peter Ricci

Local Market Explorer Plugin for Real Estate Websites

We are in the process of building a few real state websites for a couple of American based real estate agents. The release of this Local Market Explorer (LME) plugin couldn’t come at a better time, as there is no doubt we are going to integrate this into our online solution for our clients.

The LME is a plugin which draws property data from Zillow, Education, Flickr, Walk Score and Yelp allowing you to create a plethra of local suburb resources which makes searhing for property on your real estate website a pleasurable experience.

As soon as some of the larger online companies in Australia get into gear and develop an API which can be accessed we will be sure to develop the first Australian based plugin with similar functionality.